Overview with tools, software, best practices and alternatives

What Is a Morning Briefing

When companies are on a roll and are bump-to-bump against each other in coming up with new ideas to achieve more goals each day, having a morning briefing is a great start to motivate the company employees in to sharing their thoughts on what would help the company progress. A morning briefing is a kickstart to each employee’s day, knowing what needs to be done and what needs to get accomplished in the day’s work.

Who Is Doing Morning Briefings

Usually, those in the software and product development, newspaper publishing, or the outsourcing companies and advertising businesses are the ones that practice daily morning briefings. For software and product development companies, discussing what needs to be worked on immediately is a major concern. Even medical institutions such as hospitals and clinics practice having a morning briefing. In their morning briefings, the attendees are mostly the physicians who conduct patient rounds who practice this, or the nurses or nurse managers who are responsible for the patients and staff.

Why Are People Doing Morning Briefings

The company owners and their employees need to get updated on the recent statuses of each department’s progress: what the department has already done, what have been achieved by certain people, if quotas have already been met, if there are new updates and problems that need to be addressed, employees who need motivation or a raise, employees who are not doing their work well, the company’s financial status, and the list goes on and on.

A morning briefing is also held most of the time in advertising companies. Commercials are constantly changing and the viewers want to see something new every day. Advertising writers are given at least 24 hours to come up with fresh, out-of-the-box ideas they can share in a panel board. The next day, in a morning briefing, what the writer came up with is discussed, gets approval from the managers, and is quickly produced by the creative team and getting ahead of the competition.

For outsourcing companies with employees on shifting schedules, updating the team leaders on the number of projects that have been finished overnight is the main purpose of having a company morning briefing. Those who have worked on the night shift update those on the morning shift what had been finished, what orders need to still be worked on, or if there are any follow-ups that need to be addressed.

For the hospitals and clinics on the other hand, the purpose of a morning briefing is to provide a structured approach to assist the doctors and nurses in identifying the problems that occurred the night before, and the potential problems that might be encountered during the day.

How To Do a Morning Briefing

To organize a meaningful morning briefing and have effective outcomes after, keep in mind that people have to focus on what to be done today and tomorrow instead of dwelling on yesterday’s reports and other past events. The leader of the meeting should speak with a loud voice or at least, can be distinctly heard throughout the entire room to get every attendee’s attention. Also, know exactly what the main purpose of the meeting is, share what you are expecting from others and what they can also expect from you.

Advantages of doing a Morning Briefing

Morning briefings are proven to increase productivity and employee self-organization. Employees get motivated to work after a morning briefing, and they feel more committed into performing their assigned tasks. It also helps to bring the prioritized agendas right in front of the concerned staff in a morning briefing, as this makes employees more efficient and productive at work.

Disadvantages of doing a Morning Briefing

In some morning briefings where each company department reports what happened yesterday, only a little time is spent on discussing and working on today’s plans. When each staff member is required to read his or her status updates, some attendees will get bored and not listen to the whole production report as these do not directly affect them or apply to them. In other companies where other employees come in late for work, the project deadlines and work schedules get delayed too when not everyone is present in the morning briefing. Also, some people come unprepared in morning briefings and couldn’t even focus yet on what needs to be done for the day. Even if the morning briefings come with free breakfast and coffee, employees dread to wake up very early just to come up with a report overnight and keep themselves awake and participative in the meeting.

Best Practices for doing a Morning Briefing

Find a way on how you can improve the communication between everyone else in the morning briefing, focus on exchanging only the important details, describing the most recent accomplishments, and problems that needed immediate solutions. Acknowledge employee contributions and encourage them to have an open communication with the team. Motivate them by sharing an inspiring thought for the day.

How Teamreporter Helps at doing a Morning Briefing

One simple to operate tool that a manager can use in preparing and conducting morning meetings is Teamreporter. Teamreporter is a web based email app that automates and gives structure to status reports that remote working teams need to emphasize to their project manager. Teamreporter has easy to manage interfaces, and is accessible with a simple registration process. In just a few short steps, one can be managing his Teamreporter app already.

Alternatives to a Morning Briefings

An alternative is no meetings at all. Meetings are only necessary if it is going to be productive. If the main purpose of the meeting is to only exchange useless information, this defeats the purpose of accomplishing project goals.

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